COFFEE GENRES

To make specialty coffee more accessible and approachable to our customers, we separate our coffee into three distinct genres: Ambient, Mainstream and Experimental. Creating a language between us beyond tasting notes, origins, and farm names.

Ambient

Built on tradition and crafted with subtle yet complex notes.

Art: Mark Rothko
Music: Brian Eno
Film: Man with a Movie Camera

Mainstream

Balanced, fruit and a full body; notes both cherished and iconic.

Art: Vincent Van Gogh
Music: The Beatles
Film: The Royal Tenenbaums

Experimental

Unique with bright, heady, and silky characteristics.

Art: Pablo Picasso
Music: John Cage
Film: Blue Velvet